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Kauslim Offline, Online Ob Lub Tsev Loj Loj Loj Loj Sib Tw Rau 18 Trillion Indoor Market

Chav ua noj thiab chav dej kev lag luam Mainstream Media Chav ua noj thiab chav dej cov ntaub ntawv

Korea's Offline, Online Two Big Home Camps Fiercely Compete For 18 Trillion Indoor Market - Blog - 1

Kab lus no tau muab los ntawm Chav Ua Noj & Da dej Xov xwm los ntawm bizwatch thiab ETNEWS

Kaus lim qab teb lub tsev pw hav zoov offline thiab online platform chaw pw hav zoov tau sib tw hnyav rau cov 18 trillion yeej (103.3 billion yeej) kev lag luam sab hauv.

Raws li bizwatch, kev sib kis tau hloov pauv tus qauv ntawm Kaus Lim Kauslim kev lag luam khoom vaj khoom tsev, nrog tus naj npawb ntawm B2C-tsim lub tuam txhab khoom vaj khoom tsev loj hlob hauv 2020 nrog kev nce ntawm telecommuting thiab “tsev” kab lis kev cai thiab kev lag luam nruj vaj tse. Ntawm qhov tod tes, tus naj npawb ntawm B2B-tsim lub tuam txhab khoom vaj khoom tsev yog loj hlob qeeb. Kev lag luam cia siab tias qhov tseem ceeb ntawm Kauslim cov khoom vaj khoom tsev hauv tsev yuav hloov mus sai sai rau B2C yav tom ntej.

Hauv 2020, Hansem (Hanssem Tsev), lub tuam txhab saum toj kawg nkaus hauv Kaus Lim Kauslim kev lag luam khoom vaj khoom tsev, muab kev muag khoom ntawm 2.6 trillion yeej (RMB 14.9 billion), nce 21.72% xyoo-rau-xyoo. Nyob rau tib lub sijhawm, kev khiav hauj lwm profit nce 66.7% rau 92.9 billion yeej (RMB 530 lab).

Hyundai Livart 2020 kev muag khoom nce ntxiv 11.9% xyoo mus rau xyoo 1.3846 trillion yeej (RMB 7.95 billion). Kev khiav hauj lwm profit rose 55.8% rau 37.2 billion yeej (RMB 210 lab).

IKEA Kauslim tau tshaj tawm kev muag khoom ntawm 663.4 billion KRW (RMB 3.0 billion) nyob rau xyoo tas los no (Cuaj hlis 2019 mus rau lub Cuaj Hli 2020), nce 31.8% xyoo-rau-xyoo.

Ntawm cov tuam txhab nruab nrab, kev loj hlob tau muaj zog tshwj xeeb ntawm Emmons.co. Emmons tshaj tawm kev muag khoom ntawm KRW 186.4 billion xyoo tas los, nce 9.7% los ntawm lub xyoo dhau los. Kev khiav hauj lwm profit tig mus rau ib tug profit ntawm 7 billion yeej.

Korea's Offline, Online Two Big Home Camps Fiercely Compete For 18 Trillion Indoor Market - Blog - 2

Cov tuam txhab no feem ntau ua haujlwm B2C lag luam. Qhov kev muag khoom loj tshaj plaws yog nyob ntawm IKEA Kauslim. Lub Hanssem “Rehouse” kev lag luam sab hauv loj hlob tuaj 33.2% hauv kev muag khoom xyoo dhau los. Nyob rau tib lub sijhawm, Kev muag khoom ntawm Hyundai Livart's B2C lag luam loj hlob los ntawm 11.8%. Kev muag khoom hauv online faib, lub hauv paus ntawm Emmons’ B2C ua lag luam, nce 29 feem pua. Thiab kev loj hlob txuas ntxiv hauv thawj peb lub hlis twg ntawm lub xyoo.

Hanssem tshaj tawm kev muag khoom ntawm 553.1 billion won thiab kev khiav hauj lwm profit ntawm 25.2 billion yeej nyob rau hauv thawj peb lub hlis twg ntawm lub xyoo no. Qhov no sawv cev rau a 12.3% thiab 46.8% nce ntxiv rau xyoo dhau los.

Hyundai Livart cov nyiaj tau los ua haujlwm yog 12.5 billion yeej, nqes 15.88% nyob rau tib lub sijhawm, thaum B2C muag tau nce los ntawm 4.6%.

Ntawm qhov tod tes, B2B-tsim lub tuam txhab khoom vaj tsev kho kom zoo nkauj txuas ntxiv poob hauv kev ua haujlwm. Raws li kev sib koom ua ke ntawm kev tsim kho kev lag luam kev lag luam thiab kev sib kis, ENEX.CO tshaj tawm kev muag khoom ntawm 233.6 billion yeej xyoo tas los, nqes 35.7% los ntawm lub xyoo dhau los, nrog kev ua haujlwm poob ntawm 8.5 billion yeej.

Nws cia siab tias Kaus Lim Kauslim cov khoom vaj khoom tsev yuav raug kho dua tshiab nyob ib puag ncig B2C yav tom ntej.

Raws li Statistics Kauslim, tsev muag khoom muag hauv 2020 yuav txog 10.19 trillion yeej (RMB 58.48 billion), nce 23.8% xyoo-rau-xyoo, nrog kev lag luam e-lag luam ua rau kev lag luam loj hlob. 5 trillion yeej (RMB 28.7 billion) ntawm kev lag luam hauv tsev yuav raug pauv hauv cov khw hauv online hauv 2020, nce 43.5% los ntawm lub xyoo dhau los, accounting rau ze li ib nrab ntawm tag nrho cov khw muag khoom lag luam.

Hanssem tab tom sim nkag mus dhau lub tsev, thiab tau pauv txoj haujlwm ntawm kev cob qhia cov kws tshaj lij sab hauv architecture los ntawm nws qhov chaw pabcuam Hanssem mus rau nws lub hauv paus chaw haujlwm. Lub hom phiaj yog kom muaj cov neeg ua haujlwm ntau ntxiv mus 3,000 thaum kawg ntawm lub xyoo no.

Thaum kawg ntawm 2020, Hyundai Livart tau tshaj tawm “Livart Bath,” ib hom tshuaj uas tshwj xeeb hauv kev kho chav dej, los ntawm kev muag khoom thiab kev tsim kho mus rau kev tswj xyuas tom qab muag.

Tag nrho qhov loj ntawm Kauslim cov khoom vaj khoom tsev hauv tsev yog tam sim no 13.7 trillion yeej (RMB 78.62 billion) thiab cia siab tias yuav ncav cuag 18 trillion yeej (RMB 103.3 billion) los ntawm 2023, nrog qhov nruab nrab txhua xyoo kev loj hlob ntawm 15%.

Kaus Lim Qab Teb tau khaws cov nyiaj tau los ntawm ib tus neeg txhua xyoo ntawm USD 30,000 (CNY 190,000) txij li thaum 2017. Hauv cov ntsiab lus no, kev tshuaj xyuas qhia tau hais tias tus kabmob kis tau zoo li qhov ua kom muaj zog, shortening lub sij hawm xav tau los nthuav kev lag luam, thiab B2C kev lag luam hauv tsev xav tias yuav loj hlob sai dua yav tom ntej. Raws li Korean xov xwm, Kaus Lim Kauslim kev lag luam sab hauv tsev yuav tsum tau nce ntxiv raws li kev ua neej nyob rau hauv qhov chaw hauv tsev txuas ntxiv mus.

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