Maererano neFrench media munguva pfupi yapfuura, iyo inozivikanwa yeFrench sanitary ware brand THG-Paris (yakazonzi THG) ari kutengesa 75% yezvikamu zvayo kukambani yeChinese sanitary ware, asi mapato maviri aya haasati azvizivisa zviri pamutemo. THG yakati musika weChinese parizvino unomiririra 5%-10% zvekutengesa kwema brand, uye inotarisira kutengesa migove yayo kuti ikurumidze kukura kwayo mumusika weChina.
THG inotengeswa 75% yezvikamu zvayo kukambani yeChinese sanitary ware,
Zvakatanga nhaurirano makore maviri apfuura
Maererano neFrench media “Les Echos” (Les Echos), iyo French-based mhuri yekugezera kambani THG iri kutengesa 75% yezvikamu zvayo kukambani yeChina. THG maneja director David Bonnelle akataura kuti musika weChinese parizvino unomiririra 5%-10% zvekutengesa kwema brand, asi kupinda mumusika weChinese kwave kunetsa uye kudhura mumakore achangopfuura, kunyanya kune THG, iyo inotarisa zvakananga mahotera mashanu-nyeredzi uye mapoka epamusoro-soro. Izvi ndezvechokwadi kunyanya kune mhando. Danho reTHG rine chinangwa chekuwedzera kutengesa mumusika weChina nerubatsiro rwevamwe vayo’ zviuru zveshowrooms nezvitoro muChina.
David Bonnelle akataura kuti THG inozivikanwa nekupa mahotera epamusoro seCrillon muParis, Burj al-Arab muDubai kana Trump Taj Mahal muLas Vegas. Iyo mhando yanga ichiedza kuwedzera zvigadzirwa zvayo kunzvimbo dzinowanikwa zvakanyanya mumakore achangopfuura. Asi David Bonnelle akataurawo kuti kusimukira kwakasiyana kwakadai kunoda kuti kambani ibvise modhi yekugadzira yemanyorero uye kutora mamwe maindasitiri emhando.. Akataura pachena kuti izvi ndezveavo vasina vekunze uye vane zvepagore kutengesa 40 mamiriyoni euro (nezve 311 mamiriyoni yuan). Zvinoita sezvisingashande kumakambani madiki neari pakati nepakati. Nokuda kwechikonzero ichi, kambani yanga ichitsvaga mhinduro kwemakore mashanu apfuura, kusvika yatanga nhaurirano nemakambani ekuChina mukati 2019.
“Chanel muindasitiri yekugezera” inomhanyisa kutumirwa kwayo mumusika weChina
Zvinoenderana neiyo THG webhusaiti yepamutemo, akatangira kambani iyi Robinetterie de la Poste, yakasimbiswa mu 1956, uye vabatsiri vayo vanosanganisira André Tétard, Julien Haudiquez naAlexandre Grisoni. Makore mashoma gare gare, kambani yakatamira kune imwe nzvimbo yehofisi uye yakashandura zita rayo kuita THG.
THG inozivikanwa se “Chanel yeSanitary Ware” muindasitiri, uye akambopihwa zita “Living Cultural Heritage Enterprise” (EPV) neFrench Ministry of Economy, Zvemari uye Indasitiri. THG yakazvipira kugadzira mapombi, Hardware accessories uye zvigadzirwa zvekugezera kwemakore mazhinji. Mapombi ayo anozivikanwa muindasitiri iyi. Mumakore achangopfuura, kambani yakatangawo kugadzira zvigadzirwa zveceramic zvakaita semabheseni.
Parizvino, Bhizinesi reTHG rapararira kusvika 65 nyika uye matunhu pasi rose, uye ekisipoti account ye 80% zvekutengesa zvakazara. Kare 20 makore, yakatevedzana yakamisa makamuri ekuratidzira mumaguta ane mukurumbira seLondon, Paris, New York uye Dubai. In 2011, THG yakatanga THG Asia-Pacific bazi muShanghai uye yakapinda zviri pamutemo mumusika weChina. Parizvino, horo yayo huru yekuratidzira muChina iri muShanghai Xiyingmen International Building Materials Brand Center. Sekambani inozivikanwa ine mukurumbira wepamusoro mune inotungamira kugadzira indasitiri, THG yakati kutengeswa kwekuenzana kwakakosha mukusimudzira kwekambani uye ichapa THG mikana mitsva yemusika..
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